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Sponsors

Dedication. Expertise. Passion.

We found sponsors after we found the products we like.  Harley's decades in the bike industry and Justin's years at race venues gives us intimate knowledge of what's out there.  We chose what goes in here. 

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Training, Shuttles, and Travel

Dawn to Dusk MTB Adventures

Dawn to Dusk MTB offers 3-day MTB fitness camps, guided mountain bike adventures, and a 1:1 MTB training program and event-based coaching.  

They've taken us across the country and over oceans for iconic races and trails!

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Riding Apparel

Jakroo

Jakroo provides us an easy way to design custom kits.  Their in-house design team turns out timely great ideas.  The apparel stands up to our abuse and their crash-replacement policy keeps us looking as fresh as we feel!

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Components and Shoes

Shimano

Proven, durable, and simple.  These mandatory traits continue to be met by Shimano's drivetrains, brakes, pedals, and shoes.  Frankly NOT having to think about their products may be the greatest endorsement we can provide!

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Nutrition

CarboRocket

Always a Top Item on our list of race needs and performance enhancers.  The Half Evil product makes race day nutrition, training nutrition, and all things nutrition S-I-M-P-L-E. Shake, drink, pedal, and repeat.  CR is a game changer.

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Lube, Sealant, Chamois, Cleaner

Squirt

Sand, volcanic ash, jungle mud, kitty litter dirt, moon dust.  Stream crossing, river fording, and backcountry adventuring.  There isn't a bike care product line that compares to Squirt.  All day, all over, All Good!  

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Helmet

Lazer

Light, comfortable, and shared by the teams winning the Grand Tours and XCO races, how's that for a reason to wear Lazer lids?!  Our partnership with Shimano introduced us to Lazer and we couldn't be happier.

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CBD 

Blue Sky

We didn't want it to work.  Snake oil... but it does.  Flat out.  We use PRO in the morning, before riding, and SLEEP at night, 1 hr before bed.  Chronic aches & pains are nonexistent.  And the sleep?  Zero Dark 30.  Use code: noridearound for a steep discount!

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Grips

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Closing in on the final miles of a 100 mile race, or the 23rd hr in a 24-hr event, will remind you that your contact points are critical.  ESI's Extra Chunky are our preferred hand-to-bar contact.  Plus, the colors and low-cost make for easy pre-event freshening of the whip!

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